Renault Appy

Don’t worry, be Appy: an entire town goes electric

Renault has chosen one of the remotest towns in France to prove EVs can suit all kinds of lifestyles.

Appy, in the Ariege region of France, is significant because it is one of the most isolated towns in France.

Renault hopes the initiative will help prove that you don’t need to live in a city for electric cars to suit your lifestyle.

Every household in the small French town has been given a Zoe EV and a home charger. Residents will run the cars for three years and feedback their impressions and experiences to Renault, to help the carmaker research how customers interact with and use electric vehicles on a day to day basis.

Renault says it’s the first time a settlement anywhere in the world has been occupied by residents exclusively driving electric vehicles.

Sales of the latest Zoe have increased by almost 50 per cent despite the Covid-19 pandemic.

The French car maker has sold 300,000 models in total, of which 100,000 were of its Zoe model since its introduction in 2012.

The Zoe has a 245-mile range and, when plugged in to a DC charger, the car’s 52kWh battery can be charged to 90 miles of range in just 30 minutes.

UK buyers of the new Zoe – who order before 30th September 2020 – can get £1,000 off the list price as part of the company’s Switch incentive. This means the ZOE i Play R110 Z.E.50 can be bought for £279 per month with a deposit of £2,250 on a two-year, zero per cent PCP plan.

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